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Food Business Review | Tuesday, February 16, 2021
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Latest packaging trendings are helping food and beverage companies boost their sales significantly.
FREMONT, CA: The world is continually being refined. Be it E-Commerce campaigns, seasonal packaging, or moving into a new sector, consumer packaged goods firms, producers, and designers worked with what they had and improved it. For example, many firms joined an international company to focus on a recycling program. As a result, instead of releasing new products with unique flavors for consumers, they lean toward what they need. And it seems to be effective. Here is a list of the trends from last year that will continue to increase in the upcoming years.
• Material Advances
Packaging materials saw several remarkable changes in 2020:
1. Suppliers worked with multilayer films to opted new layers with a recyclable benefit.
2. There are multilayer recyclable containers with a barrier that still guards the product's flavor and freshness.
3. Enterprises are enlarging one of the first commercialized packages for totally recycled food, set for in-store drop-off, and has EVOH hurdles for seal strength, product conservation, and sustainability.
Resin technology recommends a solution by compatibilizing the hurdles, enabling a multi-player film to be fully recyclable and achieve sustainability objectives.
• Aluminium Grows
Moving from dangerous plastic bottles to aluminum cans in the beverage industry was another significant transformation. Businesses have stopped producing plastic packaging across its range and hope that all plastic will be out of supply by the end of the year. So instead, companies store and package their water in aluminum bottles and cans to replace minimally recyclable plastic bottles. These brands' vision is for kids worldwide to have clean, fresh drinking water.
E-Commerce and Subscription Services
Many retailers understood the demand for an online platform and the opportunity for sales that come with it. To know how to set up a product photo for the web is compulsory. So Google has started serving more image results for all types of searches. And using complete images allows shoppers to know what to expect. Since adding 360-degree images to the website, there has been a dramatic rise in web traffic and online sales. About 28 percent of all Google searches were specifically for image results.