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Food Business Review | Friday, February 11, 2022
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Technology has disturbed businesses' traditional operations across food industries.
Fremont, CA: The food industry is about back as businesses operating in this industry have increasingly begun transforming their operations by harnessing new technologies and mobile-based applications.
Various food innovators are capitalizing on the new market demands of convenience, health, and low environmental impact by leveraging technology. Rising investment growth in the food tech industry validates these arguments. Keeping these in mind, we will examine technologies that are propelling the food industry towards more significant ROI:
Blockchain:
Blockchain is quickly becoming a major enabler for the food industry, as digital ledger-based technology allows businesses to reinforce food management by tracing and recording transactions while preserving the safety & quality of the product. The technology brings transparency to businesses and is also helping them manage big data.
Augmented Reality (AR) and Virtual Reality (VR):
The AR and VR technologies welcome creativity to the table for the food industry. These technologies help calorie-conscious consumers track their calorie intake by attaching calorie information to the food they order.
Besides, AR and VR technologies also fill the gap between different food cultures. For instance, these technologies can help consumers embrace a new dish by helping them get acquainted with the ingredients that go into the dish and how they are grown, supplied, and spent.
Artificial Intelligence (AI)-based Chatbots:
Many consumers of App-based food service contributors complain of poor customer support. AI-based is completely disturbing the customer support segment with an all-around availability for the consumers.
The chatbots allow consumers to connect with their service providers whenever they want. Also, AI-based chatbots can send food recommendations about the eating behavior and mannerisms of the consumers.
The future of food tech is designating towards more intelligent and personalized operations at the back of predictive analytics and machine learning technologies. Many startups and investors are joining this race of technical superiority by developing new innovative solutions and services.
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