NURA

NURA is at the forefront of innovation in the vegan protein space, delivering premium, customizable solutions designed to meet the growing demand for clean, plant-based nutrition. NURA’s vegan proteins are versatile and can be used across a variety of applications, including ready-to-drink and ready-to-mix beverages, nutrition bars, and other functional formats, making them a smart choice for today’s health-conscious consumer.

With a focus on high-protein, clean-label formulations, these solutions are also well-suited for individuals using GLP-1 receptor agonists for weight management who require complete, balanced protein sources.

NURA initially established its presence with pea protein and has since expanded its offerings to include the BESTEIN^® Vegan Protein line,featuring Pea, Fava Bean, Mung Bean, Brown Rice, Chickpea, Hemp, Pumpkin Seed, and Textured Proteins, alongside advanced innovations such as YESTEIN^® Yeast Protein and COLLAWISE^® Vegan Collagen. Through this robust portfolio, NURA empowers brands to develop sustainable, allergen-free, and nutritionally complete products that meet the evolving needs of today’s consumers.

“At NURA, we are deeply committed to ingredient innovation, quality and exceptional customer service. Our team is passionate about helping our customers succeed and staying ahead of what is next in product innovation,” says Caydie Carrizosa, Marketing Manager at NURA.

A Diverse and Functional Vegan Protein Portfolio

Each ingredient is carefully selected for its functional benefits and broad application potential. NURA’s BESTEIN^® vegan proteins deliver clean, consistent flavor and a smooth texture. Made from high-quality sources, BESTEIN^® is available in a range of options to support customized specification goals, including low fat, low sodium, and tailored blends to meet specific formulation needs. NURA places quality and consistency at the core of its operations. The company’s ingredients are Organic, Glyphosate-Free, Non-GMO Project Verified, and allergen-friendly, meeting rigorous safety and transparency standards. NURA also heavily focuses on protein innovation, aiming to be first to market with new solutions that meet evolving industry demands. From sports nutrition and bakery applications to functional food innovations, NURA provides highly adaptable, premium ingredients to support a wide range of formulations for its core customers.

Innovation at the Core: YESTEIN^® and COLLAWISE^®

NURA continues to redefine vegan protein with its next-generation ingredients. YESTEIN^®, “The Next Best Vegan Protein^®” derived from the fermentation of Baker’s Yeast (Saccharomyces cerevisiae), offers a sustainable, complete, and allergen-free protein source with 80 percent protein content and all nine essential amino acids. With a PDCAAS (Protein Digestibility-Corrected Amino Acid Score) 1.0, YESTEIN^® is nutritionally on par with dairy proteins.

Contains B vitamins, minerals, and fiber, YESTEIN^® is also gluten-free and produced through an environmentally conscious process. With ≥ 20 percent BCAA content, it surpasses pea protein isolate (PPI) and is comparable to whey protein concentrate (WPC), making YESTEIN^® ideal for sports nutrition and aging populations seeking to reduce muscular fatigue and loss.

Its high concentration of Branched Chain Amino Acids (BCAAs) supports muscle recovery, helping prevent muscle loss and promoting recovery after exercise. Clinical studies have shown yeast protein to be as effective as whey in increasing lean body mass, particularly in adults with low protein intake*.

YESTEIN^® is highly versatile and functions well in sweet and savory formulations. It enhances savory recipes with rich flavor profiles and adds indulgent depth to sweet applications like desserts and nutritional beverages.

YESTEIN^® is available in multiple SKUs to suit a variety of formulation needs, offering one option designed for savory applications and another with a more neutral flavor profile. Whether you’re targeting taste-driven formulations or clean-label functionality, YESTEIN^® provides a versatile solution for anyone looking to achieve high-protein benefits. Additionally, COLLAWISE^® is NURA’s vegan collagen that is produced using precision fermentation with Pichia pastoris and developed through patented recombinant technology. Unlike traditional collagen derived from animal sources, COLLAWISE^® is heat-stable, sustainable, and clinically proven to support skin health and anti-aging at lower effective doses than marine collagen. Its efficient, eco-friendly production supports NURA’s dedication to innovation.

Shaping the Future of Nutrition through Quality and Sustainability

Quality and sustainability also constitute the foundational pillars of NURA’s operational and strategic ethos. The company adheres to stringent quality control and assurance protocols, ensuring that each product consistently meets high performance and taste standards while aligning with a comprehensive suite of certifications. These include USDA Organic certification, Glyphosate-free verification, Non-GMO validation, and compliance with California’s Proposition 65 regulations concerning heavy metal content.

Central to NURA’s sustainability commitments is its deliberate emphasis on vegan proteins, a strategic choice that substantially mitigates the environmental impact typically associated with animal protein production. YESTEIN^®, a standout example, exemplifies upcycled innovation and the company’s commitment to circular economy principles.

“Our goal is to collaborate closely with our partners to be the first to bring breakthrough ingredients to market, whether that means optimizing an existing protein SKU or identifying new ones aligned with today’s trends,” adds Melissa Riddell, Director of NURA.

With growing interest in GLP-1 therapies, many of NURA’s customers are seeking support in developing nutritionally complete, high-protein shakes and snacks that meet the specific dietary needs of GLP-1 users. In response, the company is expanding its portfolio of branded ingredient offerings, integrating enhanced functionalities tailored to particular applications while advancing novel protein source development. These strategic efforts continue reinforcing NURA’s leadership in the vegan protein sector.

To support this momentum, the company is also scaling its supply chain and distribution infrastructure to strengthen its presence in key global markets. By aligning its operations with emerging trends and pushing the boundaries of protein nutrition, NURA sets new standards for sustainability and excellence.

Disclaimer: *The statements made herein have not been evaluated by the U.S. Food and Drug Administration (FDA). The content is based on clinical studies conducted on the featured ingredient; however, individual results may vary. This material is intended for informational purposes only and is not a substitute for professional medical advice, diagnosis, or treatment. NURA makes no guarantees regarding specific outcomes and reserves the right to interpret and clarify the information presented as needed.

YESTEIN: https://nurausa.com/yestein/
COLLAWISE: https://nurausa.com/collawise/
BESTEIN Vegan Protiens: https://nurausa.com/bestein/
Email: contact@nurausa.com