Texana Brands

Texana Brands produces and bottles extra virgin olive oil, elevating it with all-natural infusions for a flavor-driven twist on a timeless pantry staple. It sets itself apart by using fresh ingredients like garlic, jalapeño, onion, mesquite wood and Italian herbs to deliver rich, consistent flavor without chemical additives.

Texana’s journey began in Texas, with a commitment to quality that starts on its 150-acre olive ranch. Named after the family’s matriarch, Texana Ramsey Hendrichson, the family-run business takes pride in crafting olive oils with flavors people connect with.

In 2011, it took a major step by establishing its own olive harvesting company. This hands-on role gave the team a clear understanding of fruit quality and the specific characteristics of the oils they could source. Over time, this allowed them to hand-select the most suitable extra virgin olive oils, typically mild in profile, to complement their all-natural flavor infusions.

“Our approach centers on staying directly involved from harvesting to infusion, ensuring the real flavor of each ingredient is preserved,” says Michael Paz, owner.

Carefully pairing oil and ingredient leads to well-balanced infusion and proven consistency in every bottle. Texana doesn’t use seasoning packets or powders. Each infusion is crafted using the whole ingredient. Garlic, for example, is slow-cooked, pressed for its oil, and then blended with extra virgin olive oil to preserve flavor and freshness.

The mesquite oil is made through a cold-smoking process using the wood, delivering depth without the additives commonly found in liquid smoke. Texana’s Italian Herb olive oil is infused with real, unprocessed oregano, known for its powerful health-supporting properties. This adds more benefits to an already flavorful foundation.

Beyond flavor, Texana Brands’ infusion method also offers a proven solution for individuals with dietary sensitivities, especially those who experience adverse reactions to traditional garlic or onion. These ingredients are typically fermented or processed in ways that can trigger digestive discomfort for some people. Texana’s approach of using clean, unprocessed ingredients results in a product that is easier to tolerate. Customers who previously had to avoid garlic or onion have found these oils to be a gentler, flavorful alternative that allows them to enjoy the taste without the side effects.

Over the years, the team has streamlined its offerings to nearly a dozen. Each product is crafted to suit a variety of everyday cooking needs. The roasted garlic and roasted onion variants remain among the most popular, appreciated for their versatility and the rich, authentic flavor they bring to a wide range of dishes.

As the brand looks toward the future, it plans to introduce new flavor profiles, explore creative packaging formats and expand further into the food service sector over the next 18 to 24 months. The goal is to get Texana Brands’ oils into more commercial kitchens, gourmet retailers and specialty markets where quality ingredients are valued and small-batch production is appreciated. While the company doesn’t anticipate major geographical expansion, it does plan a digital overhaul.

Built on close partnerships with American growers and dedicated to 100 percent U.S.-based sourcing, Texana Brands has reimagined infused olive oil for the modern kitchen. While the company continues to grow and innovate, it remains grounded in the values that shaped its journey— quality, transparency and an authentic connection to the land and the American farmers who make it possible.